Hayleys Agriculture assigns ALT X to develop complete brand strategy and visual identity for the ‘CocoLife by Hayleys’ coconut product range 4th June 2023, Colombo: Altered Experience (ALT X), Sri Lanka’s award-winning design thinking consultancy for the age of convergence, has been selected by Hayleys Agro to design and deliver a complete brand toolkit comprising of brand strategy and visual identity to launch their new coconut-based brand named “CocoLife by Hayleys”. Primarily aimed at the international market, CocoLife by Hayleys will include a diverse range of organic coconut products that are cruelty-free, sustainable, and ethically manufactured in the certified facilities of Hayleys Agriculture. Unlike conventional marketing approaches, ALT X used human centric principles and a data driven format combined with behavioural science to deliver a comprehensive branding solution that is guaranteed to make a significant impact once the product range hits the market. ...
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HJS Condiments expands out-grower network, connects smallholders to global supply chains Source:Island A farmer linked to the Hayleys Agriculture out-grower network showing off a fresh harvest of gherkins destined for international markets Extends out-grower network to new districts to cater to the local market Provides inputs, training on Agriculture Best Practices to 12,500 farmers across the island Largest Sri Lankan exporter of processed fruits and vegetables to top global FMCG brands Out-grower units USDA, EU Organic and Global GAP certified HJS Condiments Limited, a subsidiary of Hayleys Agriculture Holdings Limited, extended its out-grower network to several new districts, including Badulla, Ampara, Vavuniya, Kilinochchi and Mullaitivu. Hayleys Agriculture Holdings Limited is a fully owned subsidiary of the diversified conglomerate Hayleys PLC. The Company, has worked meticulously to improve the livelihoods of farming communities for over three decades, providing agricultural inputs, technical assistance, and extension services. The Group’s pioneering efforts have put ...
Oct 27, 2021
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Tagged Hayleys Agriculture Holdings Limited, Jayanthi Dharmasena
Leading professionals to judge ‘Top50 Professional and Career Women Awards 2021’ by Women in Management and IFC The highly anticipated annual ‘Top50 Professional and Career Women Awards 2021’, has received an outpouring of applications since it opened for entries in September. The 11th edition of the Awards that champions gender equality and recognizes leading women professionals, has assigned to its judging panel a line-up of formidable forces in the workplace. Initiated in 2010 by Women in Management (WIM), the ‘Top50 Professional and Career Women Awards’ is now supported by Women in Work –a partnership between the International Finance Corporation (IFC) and the government of Australia. The Awards aim to identify and honor the trailblazing achievements of women and women-led organizations in Sri Lanka. With a new bar being set every year, the task of evaluating the strong line up of applicants becomes an increasingly difficult feat. ...
Oct 26, 2021
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Tagged Jayanthi Dharmasena, Sandra De Zoysa, Santosh Menon, Sarah Twigg
